Christmas sells – Christmas sales

During a spot of television watching the other evening I couldn’t help noticing how many times the word Christmas was used during the advert breaks. I know that Christmas starts earlier every year in the hope that business will reap the benefit. But this was almost as though the word was being thrown at the viewer as some kind of mantra. The irony is that almost all of these pleas to worship at the cult of Christmas commercial consumption ended with a hastily tacked on half price offer.

By chance, on the same day I read about a character who has well and truly bought into the ‘Christmas spirit’, by celebrating Christmas day every day since 1994. His name is Andy Park (aka Mr Christmas) and he estimates to have consumed 117,600 brussel sprouts, 5,110 bottles of Champagne, and opened more than 230,000 Christmas cards. He has also worn out 37 electric ovens, and 23 video recorders by watching the Queen’s Speech every day.

However, this year the electrician from Melksham, Wiltshire, is being having to cut back due to the credit crisis.

Divorced Mr Park said that this year the postage is so dear he is having to deliver his cards to himself by himself, instead of relying on the Royal Mail. Also he is being forced to downsize his turkey from 14lb to 9lb.


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