Tag Archives: recycling

Saving the planet one coffee at a time with my Keep Cup

Keep Cup logoSeven years ago I bought my first re-usable coffee cup for work. I was full of optimism and enthusiasm at the time Looking forward to a greener New Year with my Keep Cup December 2010. But sadly the reality did not live up to the expectation.

The main problem was the plastic which became increasingly tainted by coffee. I cleaned it rigorously and regularly, but to no avail. So after a few months I returned to using wasteful paper cups.

I diligently put the empty cups into our office recycling bin. But was shocked to discover that hardly any of them were actually being recycled. In fact out of the astonishing 2.5 billion paper coffee cups thrown away every year in the UK, a tiny proportion – just one in 400 cups is recycled. Apparently it is too difficult to separate the plastic coating from the rest of the cup.

Recently an Origin Coffee branch opened in the entrance hall of The British Library. In addition to their wonderful coffee and friendly staff, I noticed they also sell Keep Cups. But as well as the plastic version,  they also had the rather attractive glass and cork model below. After a few weeks of seeing it while  on the shelf my resistance crumbled and I handed over the £15 required to purchase.

Origin Coffee British Library

Origin Coffee British Library

I was glad to hear that many organisations are now working hard to find a solution to this wasteful situation. The race for coffee cup recycling solutions. But until they become widely available, a reusable cup remains the best approach.

I’m now a month into my Keep Cup, and it is remains crystal clear with no tainted coffee taste. So now I can enjoy my daily coffee, and feel good about it too.

KeepCup_Espresso_Small

Goody goody GumDrop – Recycle your gum here

gumdrop-logoAlmost every day at work I hear new names for new businesses. And sad to say, many of them would not be allowed by the UKIPO as they are too descriptive, or already registered as trade marks.

The company name may not qualify as a trade mark because, for example:

  • It is not considered distinctive
  • It is a descriptive word or term
  • It may indicate geographical origin
  • It may already be registered in someone else’s name

The following examples of company names would not be accepted as trade marks: Reliable Builders – Cheap Car Insurance Company

The important point for me, is that a name is allowed and distinctive, rather than descriptive. But I love it when I see a name that manages to capture the essence of the product in a fun way.

A great example is Gumdrop, a recycling point for chewing gum. I noticed the catchy sign outside work and snapped the photo below. I love the bright colours and the reminder of  the chewy sweet Gumdrops from my childhood. It is also a reminder that you can have the same name as someone else as long as you are not competing in the same sector.

gumdrops

Even better, they are recycling chewing gum into useful plastic products, making themselves a social enterprise.

gumdrop