The smell of fiction

Since the dawn of time in the ‘real world’ people have enjoyed creating complicated hoaxes, spoofs and pranks (April 1 in particular being a popular time of year).

However, I don’t understand the thinking behind the multitude of fake products ‘for sale’ on the Internet. The latest to bamboozle the blogosphere (and Internet savvy Librarians) is the Smell of Books.

As you can see from the images and text below, someone has gone to a lot of trouble to create this ‘product’.

However, the Smell of Books is just one of a range of unexpected items produced by DuroSport Electronics. These include the DuroSport, a digital music player that no longer supports MP3 format songs. The DuroSport website links to the Prism DuroSport Insider Blog which contains many long and detailed posts written by Vladimir Concescu, the Chief Product Engineer at the DuroSport Electric Company.

I have included a photo of him below to indicate the nature of this site.

Either ‘Vladimir’ has too much time on his hands, or is working to some kind of agenda I can’t fathom.

Smell of Books

New Book Smell

The smell of e-books just got better

Does your Kindle leave you feeling like there’s something missing from your reading experience?

Have you been avoiding e-books because they just don’t smell right?

If you’ve been hesitant to jump on the e-book bandwagon, you’re not alone. Book lovers everywhere have resisted digital books because they still don’t compare to the experience of reading a good old fashioned paper book.

But all of that is changing thanks to Smell of Books™, a revolutionary new aerosol e-book enhancer.

Now you can finally enjoy reading e-books without giving up the smell you love so much. With Smell of Books™ you can have the best of both worlds, the convenience of an e-book and the smell of your favorite paper book.

Smell of Books™ is compatible with a wide range of e-reading devices and e-book formats and is 100% DRM-compatible. Whether you read your e-books on a Kindle or an iPhone using Stanza, Smell of Books™ will bring back that real book smell you miss so much.

The latest example is the the website devoted to selling

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